Overpricing Can Backfire – Here’s Why It Matters for Sellers
When you put your house on the market, you want to sell it quickly and for the best price possible; that's generally the goal. But too many sellers are shooting too high right now. They don’t realize the market has shifted as inventory has grown. The side effect? Price cuts are on the rise, but they really don’t have to be. Here’s why. According to data from Realtor.com , in February, price cuts were the highest they’ve been in any other February since 2019 ( see graph below ): If you consider that 2019 was the last true normal year for the housing market – that's a big deal. We’re getting back to what’s typical for the market. This isn’t the same frenzied seller’s market we saw a few years ago. You may not get the same price your neighbor did at the height of the pandemic. And that means you may need to reset your expectations. Because here’s the reality. If you shoot too high and have to lower your price after the fact, you could actually end up walking away w...